about us

about us

Akind is a creative studio led by Jay Quirk — a brand and creative director with 20+ years building identities for global platforms, purpose-led startups and independent labels.

Akind is a creative studio led by Jay Quirk — a brand and creative director with 20+ years building identities for global platforms, purpose-led startups and independent labels.

The studio works with a tight network of trusted collaborators when the project calls for it, bringing the right expertise without the agency overhead.

The studio works with a tight network of trusted collaborators when the project calls for it, bringing the right expertise without the agency overhead.

The studio is based on Bundjalung Country in northern NSW and works with clients remotely and on-site, globally. Available for brand projects, creative direction and embedded team engagements.

The studio is based on Bundjalung Country in northern NSW and works with clients remotely and on-site, globally. Available for brand projects, creative direction and embedded team engagements.

A thoughtful young person with dark hair gazes to the side, captured in soft black and white lighting.

what we bring

what we bring

Brand strategy & identity

End-to-end brand building

From positioning and proposition through to visual identity and guidelines — creating brands with a clear, ownable point of view that scale across markets, teams and channels.

Startups & scaleups, Global rollout, Rebrands

Brand strategy & identity

End-to-end brand building

Startups & scaleups, Global rollout, Rebrands

Creative & art direction

Campaigns, content & vision

Setting and executing the creative vision across campaigns, shoots and platforms — from concept through to delivery across digital, print and in-store.

Agencies, In-house teams, Always-on & seasonal

Creative & art direction

Campaigns, content & vision

Agencies, In-house teams, Always-on & seasonal

Design systems & leadership

Scale, structure & team building

Scalable design systems, brand-to-product thinking and in-house team leadership — helping organisations move faster, stay consistent and produce better work.

Remote or on-site, Contract & freelance, Global

Design systems & leadership

Scale, structure & team building

Remote or on-site, Contract & freelance, Global

Design systems & leadership

Scale, structure & team building

Scalable design systems, brand-to-product thinking and in-house team leadership — helping organisations move faster, stay consistent and produce better work.

Remote or on-site, Contract & freelance, Global