Storytel

Storytel is one of the world's leading audiobook platforms — operating across 25+ markets with millions of subscribers. The studio was brought in to lead a comprehensive brand evolution: sharpening the visual identity, strengthening consistency across every touchpoint and building the systems needed to operate at scale. Working alongside Italian creative agency ILLO, who brought the illustration style and motion principles to life, the work spans app UI, global campaigns and owned channels — improving design efficiency, reducing production friction and giving local teams the tools to execute without losing creative integrity.