Newson Clinic

Dr Louise Newson is one of the leading voices in menopause care — and her clinic deserved a brand that matched her conviction. The studio worked with the Newson team to evolve the identity away from the clinical and toward something warmer, more human and more hopeful. A refined aesthetic, nature-led image library and scalable templates across channels gave the brand the consistency and warmth it needed to grow — and connect more meaningfully with the people it exists to help.